How To Promote Your Event On Facebook
Created Nov 11, 2022

How To Promote Your Event On Facebook

When you're planning an event, there are a lot of moving parts to keep track of. One important aspect is making sure that people know your event is happening - and Facebook is a powerful tool for promoting your event. In this blog post we'll share some tips for getting the most out of it. So read on to learn how to create an effective Facebook event page and get more people excited about your next dance performance!

promotion of dance event on facebook
Promoting your dance event on Facebook doesn't have to be difficult or expensive.

Setting up Facebook Event Page

There are a few key ways to promote your event on Facebook. The first is to create a great event page. The page should include all the relevant details about the event, such as the date, time, location, and a description of what attendees can expect. You should also include images or videos to help give people a better idea of what the event will be like.

Organic Event Promotion 

There are a number of ways to organically promote your event on Facebook. You can create a Facebook event, post about the event on your Timeline, or post about the event in groups.

Creating a Facebook event is the best way to ensure that people who are interested in your event will see it. When you create an event, Facebook will automatically send out an invitation to all of the people who have liked your page. You can also invite specific people to the event, and you can choose whether or not to make the event public or private.

Another key way to promote your event on Facebook is by inviting friends and family members to attend via Facebook Messenger. You can invite people individually or by sending out a mass invitation. Additionally, you can encourage people to share the event with their friends on Facebook. This will help generate interest in the event and help increase attendance.

dancers in bright costume visualising how dance event can be promoted on facebook
Once your Event page is created, it's time to start inviting people! You can invite your friends, family, students, and anyone else you think might be interested in attending your event.

Utilize Facebook Ads to Promote Your Event

You can also promote your event on Facebook by creating sponsored posts and using targeted ads. Sponsored posts are Posts that you pay to have shown to more people than usual. They appear in the News Feeds of people who fit a certain demographic criteria that you choose, such as age, location, interests,

Here are some tips on how to use Facebook ads to promote your event:

1. Create a compelling ad campaign. Your ad campaign should be designed to catch people's attention and get them interested in your event. Make sure to use high-quality images and persuasive copy in your ads.

2. Target your audience. It's important that you target your ads properly, so that they reach the people who are most likely to be interested in attending your event. You can use Facebook's look-a-lie audience targeting to make sure you reach the most relevant audience. 

3. Diversify your ads campaigns and A/B test ads’ creatives. 

Before you start promoting your event on Facebook, it's important to make sure that your event is set up correctly. Here are a few tips:

  • Make sure your event has a descriptive title.
  • Add a good cover photo.
  • Write a brief description of the event.
  • Add the date, time, and location of the event.
  • Share photos and videos of past dance events on Facebook
  • Add a link to buy tickets (if applicable).
  • Tag any friends or organizations who are associated with the event.
  • In the "Attendees" section, include information on how people can attend.
  • Create a custom Facebook URL for your event
  • Encourage people to RSVP online and let them know what they can expect at the event

How to Sell More Tickets For Your Event 

Promoting your event to sell more tickets for your dance show can be a real hassle. But not with Stage Stubs ticketing platform. We provide an easy-to-use platform specifically for performing arts and dance events in the UK. You can create an event, set ticket prices, and start selling in minutes – no technical knowledge required. Plus, our low fees mean you keep more of your hard-earned cash. And we take care of everything from printing physical tickets to scanning them at the door so you can focus on putting on a great show.

Stage Stubs was created specifically for dance and performing arts events in the UK. We make it easy to sell tickets without any of the usual hassle. The platform is packed with features that will make your life easier. You can manage your entire event from start to finish with ease – and all without paying a fortune. Plus, we have a team of experts who are always available to help you out if you need it.

We know that selling tickets can be a lot of work - that's why we've made our platform as simple to use as possible. You'll be able to sell tickets online in minutes, without any complicated setup procedures. Plus, our platform is designed to help you reach the right people – so you can sell more tickets and fill more seats. And our low fees make it more affordable than ever to sell tickets for your next performance.

You can sign up for a free account today and start selling tickets for your next dance performance. 

Matt H

Matt H


Founder and CEO of Stage Stubs, online ticketing software built specifically for performing arts and dance events in the UK. He has over two decades of experience in SaaS B2B industry, having worked in senior IT positions for some of the world’s leading companies. Matt has played a key role in developing both International Dance Supplies Limited’s online presence and Raviga Group’s award-winning software products. Passionate about helping businesses grow, Matt is always looking for new ways to improve the customer experience and drive sales through innovative technology solutions.

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