How to Promote Your Dance Event
Created Feb 24, 2023

How to Promote Your Dance Event

Promoting your dance event can be a challenge, especially if you are on a tight budget. Fortunately, there are a variety of methods that you can use to get the word out about your event without spending too much money. It takes time, effort, and money to get the word out about your dance events, but it is well worth it if you want a successful turnout.

Let’s take a look at some of the best ways to promote your dance event while staying within budget. 

Promote Your Event on Social Media 

Social media is one of the most cost-effective ways to get the word out about your dance event. Most social media platforms are free and they allow you to reach thousands of potential attendees with just one post. Be sure to share all relevant information such as date, time, location and cost in order to make it easier for people to remember and attend your event. Additionally, you can create an event page on Facebook or Twitter which will help you track RSVPs and send reminders about the date and time of the event. 

Word-of-Mouth Event Promotion 

Word-of-mouth promotion is also an effective way to spread the word about your upcoming dance event. Ask friends and family members who may be interested in attending or participating in the event to spread the word among their networks as well. You can also enlist your local dancers and other performers in promoting the event by offering them free admission or discounts for referring others. This will not only help boost attendance but will also create good relationships with other artists in your community. 

Local Businesses 

Partnering with local businesses is another great way to promote your dance events on a budget. Reach out to local businesses such as salons, restaurants, cafes, etc., that cater to similar audiences as yours and see if they would be willing to display flyers or posters advertising your upcoming event in their store fronts or even include it on their websites or newsletters if possible. This type of promotion does not cost anything but could yield great results if done correctly. 


Promoting any kind of event takes time and effort but it doesn't have to break the bank! Utilizing social media platforms, word-of-mouth referrals and partnering with local businesses are all great ways to promote your dance events without spending too much money. With these strategies, you can effectively reach more people than ever before without breaking the bank! Good luck!

Matt H

Matt H


Founder and CEO of Stage Stubs, online ticketing software built specifically for performing arts and dance events in the UK. He has over two decades of experience in SaaS B2B industry, having worked in senior IT positions for some of the world’s leading companies. Matt has played a key role in developing both International Dance Supplies Limited’s online presence and Raviga Group’s award-winning software products. Passionate about helping businesses grow, Matt is always looking for new ways to improve the customer experience and drive sales through innovative technology solutions.

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